Membership Sites Are A Useful Tool to Increase Subscriber Loyalty and PurchasesPosted by Bonnie Holscher on July 13th, 2010

Membership sites are great tool to redirect subscriber traffic back in one direction.  In many cases internet marketers have several blogs or websites that tend to scatter traffic all over the internet.  a membership site can and will drive traffic back to one central location and increase the loyalty and purchases of those who subscribe. 

There are many types of membersites available depending on what the author is trying to accomplish and what type of content is being given.  One type of site is a publisher site that is used to continually give fresh content on a regular basis.  This type of site requires more time and more effort but is more rewarding.  Another site commonly used is the UPS site that delivers packages of content every month such are Private Label articles and ebooks.  And still another site used is one called micro content and is a limited time membership that can last from 6 weeks to one full yearwhich is very similar to the modular course type of member site which allows access to one module at a time after purchase and generally has a protected download area. 

There about ten types of sites that can be built to suit the online business.  But the question seems to arise as to why would people pay to get content that might be free elsewhere.  The answer is convenience.  They want solutions and information now.  So you must have great content that addresses questions, concerns, desires, wants, problems and challenges of the readers.

It is advantageous to look into building a website that is member oriented if you have content that serves the public using internet.  You will find that your income will increase as your reader get to know, like and trust you and your information and become comfortable with purchasing what you have to offer.

Filed under: Internet Marketing, Membership Site, Resources, Success, Technology | No Comments

3 of the Most Important Things to Keep in Mind When Writing ArticlesPosted by Bonnie Holscher on July 2nd, 2010

Writing articles has become a common occurrence when people begin to build online presence and establish credibility. There are a few very important items you must pay attention to before you publish your articles.

Although this is something most writers think they keep in mind, this common mistake happens again and again.  Always check your punctuation, your grammar and your spelling. On many occasions I have read through my material and thought that I had corrected all of the mistakes. I have later reread it or had it brought to my attention of the mistakes I did not catch. Bad spelling is a downfall for even the most successful of writers and internet marketers. Most programs do have a spell check and some have a grammar check that can be use before you submit you articles for publishing. 

 Make sure that your article is long enough to be called an article. Anything less than 300 words is more like a blogpost. This piece of writing is not long enough to give any pertinent information and probably will not be consider very seriously. On the other hand, make sure that you are not writing a book either. After a certain length, your reader will get bored or overwhelmed and will probably not finish reading nor will there be a likelihood that your reader will click on your links. Too much information is just as deadly as not enough. A good average is between 300 and 500 words.

And with that said, make sure your article is not a sales pitch only. Your article should contain good information but leave an avenue for the reader to want more information. Most readers will know when they are reading an obvious sales letter and will likely not click on your links. Every article must contain nuggets of good information to create credibility and trust from those who will read it and continue to follow you.

It is in your resource box that you can then put a link back to your blog or website. Or you can suggest or recommend other products and services that are related and that can help your reader get where he/she wants to go.

Filed under: Articles, Business, Internet Marketing, Success | No Comments

3 Tips on Creating a Mastermind Group to Support Your Article WritingPosted by Bonnie Holscher on May 31st, 2010

Have you ever gotten stuck while writing your articles and wished you had some input to help you through the rough part? By the time you read this you will learn the value of masterminding and how it can help you grow far beyond where you originally thought you would go.

So many times you get caught in the hum drum of writing an article and feel we are just running out of steam. When you sit down it just does not seem that you can think or the ideas you had just don’t seem to flow. What you may not realize is that if you do not have a mentor or coach that you are just needing someone to bounce some thoughts off of or just some conversation to free your mind. That is when a group of 5 to 6 people will give you just what you need to break loose.

Tip number 1 for creating a mastermind group of people to learn from and support you is that the people involved should be at your level of income or making more than you. The key point is to team up with people who are already where you want to be. Many people at a higher level are more than willing to share their experiences that may otherwise not be shared. Especially with article writing there are times when sharing ideas with someone who has been writing successfully for sometime will help you through a time of discouragement.

Tip number 2 is to conduct these meetings on a regular basis, either weekly, every other week or monthly. Although in person is preferred, most mastermind groups meet over the phone. Plan at least an hour but preferably two hours for each meeting. It is recommended that for the first few meetings that each person be given at least 30 minutes to talk about their situation, needs, and challenges so that the rest of the group can effectively give feedback and brainstorm was to help. It also insure that each member gets what they need to move forward in their endeavors. With article writing, it may be an advantage to have members in several different niches to create variety in the feedback.

Tip number 3 is for each member to make a commitment to stretch and grow. There should always be a next action stated before the meeting ends from each of the members. There should also be a time to share the successes from the last meeting no matter how small they may seem. This commitment should not be a continuation of the previous goal not met. It must stretch just beyond the goal set from the meeting before so that the member must not only finish the first goal but other things just beyond the last. By doing this it is an assurance that the group in moving forward toward completing the goals they set. If you are writing articles set a clear amount of articles to be written in a specific amount of time hold you accountable to your group and affords you enough pressure to help push you through. It also brings you to a point of accountability. People tend to produce more when you set a deadline or timeline. You will more actively take steps to accomplish the tasks you set out to do. If you say you will write AND submit 5 articles, you will do what it takes to get all or most of it done before the group meets again.

Article writing does not have to be difficult. There are several groups available for mentoring or masterminding your way to success. There are also tools available to help you as well to create an effective article for whatever you happen to be writing about.

 
Filed under: Articles, Business, Internet Marketing, Success, Wealth Principles, Writing | No Comments

Tips On Being Time Efficient In Your Daily RoutinePosted by Bonnie Holscher on April 5th, 2010

Time is something that we all have the same amount of yet some people seem to get a lot more done in that amount of time than others. Is there really a strategy to utilizing your time to the fullest? The answer is yes. There are several things you can do to increase what gets accomplished in the time you have available.

One misconception is that you will be able to get things done in your FREE time. Unfortunately there is no such thing as free time because all time is valuable and your time is precious. One tip to get you started is to find someone successful that you look up to and model after them. They got where they are for a reason. They set their priorities and organized around them to accomplish their objectives. Setting priorities also means that you need to set specific goals. These goals need to be written down so you can see them every day. Do not try to remember everything. When you write down the things that need to be done then your mind is now free to get the task itself done. If it is not worth writing down then it probably is not worth wasting your time on it.  One way to stay on top of the achievement of your goals is to keep a journal and create a celebration each time that you reach that accomplishment. 

Another important tip is to get considerably organized. Many people spend a ton of time looking through things to find the particular items they are needing to get taken care of. Stacking things for later look through or distribution will take up more time than just getting things filed or placed in organized slots to avoid the mountain of material. Lists are also a great way to keep in order the things you wish to accomplish in any given day. By the end of that day you will have a very good idea of where you will need to begin tomorrow.

Most of us have a fair amount of reading to do to stay on top of new developments or just educate ourselves a little fuller on any given subject. A good time saver tip when you read is to underline or highlight important paragraphs or sentences should you need to return to them later. It is advisable to keep those resources you need to refer back to available whenever you need them. Highlighting makes quick and easy access to previously read material. When you have errands to run or places you need to go to for business, find a place or errand in similar proximity to avoid going back and forth several times. This will increase the usability of your time more effect. Keep in mind though, that people or circumstances will keep you waiting from time to time. Do the best you can to utilize that time by having a book or CD handy while you are waiting. Find ways to avoid letting other people waste your time. Learning how to say “No” is very difficult for some people. If you can’t say no, be hard to find for a while. Learn how to say “Thank You” but at this time I am unable or I have another obligation. What ever it is that keeps you from assisting the other person, let them know that you are not available. But make sure you are honest, sincere and firm with your statement. Learn how to let others know exactly where you stand and that your time is very important to you.

And last but certainly not least is to “Do It Right The First Time” How many time have you cut corners to get something done quicker only to have to do it a second time? So how much time did you save by cutting the corner? Exactly! None, as a matter of fact it cost you twice as much time in the long run.

Time can be utilized to its fullest if you take only a few steps to get started.

Filed under: Entrepreneur, Lifestyle, Reinvent, Success, Time Efficiency | 3 Comments

When You Reach The Finishline, Start A New RacePosted by Bonnie Holscher on January 4th, 2010

With the year 2009 at its end, many are evaluating and re-evaluting the resolutions, progress and the accomplishments of the year gone by.  Some  entrepreneurs did not reach their goals for whatever reason.  The internet marketing business requires time and effort unlike a nine to five, brick and mortar job.  So some got a little discouraged when the economy took a nose dive and the world around them began to fray or fall apart. 

Some of us reach our goals and experienced dreams that came true.  But the buck does not stop here.  If you are in the numbers of individuals that did acquire success in your endeavors and reach your finishline, now is the time to start a new race.  On the internet as with many other types of business that delivers great success, we are always in training for the next level.  A longer race, a higher mountain, a deeper sea or whatever your heart chooses to call it.  None the less, it is not over as opposed to a new beginning.  Another step up on your staircase to success, which by the way is a journey and not a destination.  Your reached goals are a destination that take you to the next opportunity to grow. 

So with 2010 here and waiting for your next move, the first move you need to make is to determine where you want to go by New Years Eve next year.  Your goal list must include your action list.  Making a list of goals will not get you to your dreams and suitable lifestyle.  The action you take to get there is the fuel that makes your vehicle (goals) advance.  Decide how much time and money will you invest to continue training and learning the most current technology and information.  And last but not least at all, is what will your celebration look like?  I am looking forward to traveling with you on that journey for the next amazing year!

Filed under: Business, Dreams, Economy, Entrepreneur, Financial Freedom, Internet Marketing, Lifestyle, Success, Technology, Wealth Principles | 1 Comment

Retweeting On Twitter Is A Useful Tool To Build Stronger Relationships And Trust For Your FollowersPosted by Bonnie Holscher on October 11th, 2009

When I first got started on Twitter, I had no idea what a RT or retweet was let alone how to do it.  I would see them and read thank you s for them but was clueless until I began to pay attention and ask some questions. So what is a retweet and what is the purpose.

A retweet or RT as you will see it is someone who repeats a post that someone else wrote and gives them the credit for the tweet by putting RT in front or the writers username.  Sometimes it is a quote or saying that someone likes or it is a product that is worthy of a repeat to the world of social networking.  There is an advantage to having someone retweet your post.  This allows your information to go to their entire network as well as your network which gives you a broader reader base. 

When you retweet a post, it shows appreciation for the information and creates a basis for future relationships with the people involved.  These people will watch your information more and pass it on when it is appropriate.  By retweeting someones material you are also placing value on the post by acknowledging the content and any links that the post may have. 

Also by using the retweet option, you begin to build a basis for your own brand.  Make sure when you retweet, that the information is good information and not just links to junk and other spam type advertising.  This builds a loyalty and trust for your followers when they know you are passing on great and relevant material. They will also trust your links to whatever it may be that you are promoting or content on your website.  When you are courteous and respectful you will find that there are more followers and more traffic to your websites which is a great recipe for success.

Filed under: Business, Entrepreneur, Internet Marketing, Resources, Social Network, Success, Twitter, Uncategorized, Work From Home | 2 Comments

Learn An Understand The Importance Of Building A List to Grow Your BusinessPosted by Bonnie Holscher on September 18th, 2009

For many who begin their journey into online marketing, list building can be confusing and not understood properly.  I did not realize when I got started how important my list was and how to use it to build my business.  The truth of the matter is, that without a list there are few in which you can market to.  And the ability to create and attract traffic to your website or blog can be a bit challenging. 

Your list is those people who are interested in what you are offering and in what information that you are providing.  If you are an affiliate marketer, these are also the people whom you will market the products and services that have helped you build your business or people that you follow for their expertise.  Once you have created a product or service of your own, your list is the lifeline to the internet and thousands of other possible visitors to you blog or website. 

It is so important to provide great information and tips or suggestions as well as purchasable materials to add value for your followers to use in their businesses.  Sometimes just a note of encouragement or acknowlegement to let them know that they are appreciated is a welcome for many who receive your email.

n autoresponder is the most common way to build your list and stay in touch on a regular basis.  I use an autoresponder system that allows me to have several different websites feed into one location for easy access.  The Incredible Shopping Cart has helped me to change my business from minimal exposure to contact with many many amazing people.  I share the products and services in the form of affiliations that have assisted me in building my business.  Sometimes I share books that I have read or seminar events that I have gone to or am going to attend in the process of continuing my education.  You do not need an extremely huge list to create an income and help others along the way.  Remember not to abuse the information that your list provides to you and provide an opt out in case there are a few who would like to stop receiving your information.  Once in a while they return and bring more with them when you respect their decision and just say Thank You for their time. Your list is a tremendous value to your online success.  Treat it as such.

Filed under: Autoresponders, Blogging, Business, Internet Marketing, Success, Work From Home | No Comments

Organize And Outsource To Optimize Your Time ManagementPosted by admin on August 23rd, 2009

Building a business, especially online is a time consuming project and it is easy to get distracted in the course of a day.  Time management becomes extremely important to insure that ample time is created or set aside to get done the prior items that utimately make money.  And after all, making money is the name of the game. 

So the first thing you must do to create a managed environment is to get organized.  I sometimes have difficulty with this because I tend to write post it notes and after a while they pile up.  The next thing you know, I am not getting anything done since I am fishing through the pile trying to find the things I did not complete before.  The easiest way to avoid this is to put on a new post it the items not completed at the top and throw the old list away.  The next morning you can add to the list items that need attention during that day but paying particular attention to priority money making tasks.

Another way to maximize your time is to outsource things that can be easily done by others. This leave the more important priority items to you direct attention to complete.  Yes, it will cost a few dollars to get some kind of assistant however, the money you are saving and in turn earning far out weighs the few dollars necessary to get the lesser important items and tasks done by someone capable of assisting you. 

But if you are not quite ready for an assistant and you’re buried under a sea of yellow stickies with your to-do list on them; have lost an ebook you downloaded, or have ever purchased the same item more than once - then you are the perfect candidate for Organize Your Online Business .
You can get a free workshop that will help you take and keep control or your business and your time.  Your business will become profitable quicker and with the efficiency necessary to keep it that way.

Filed under: Business, Entrepreneur, Internet Marketing, Resources, Success, Technology, Work From Home | No Comments

Are You Wandering Through A Jungle Of Self SabotagePosted by admin on August 19th, 2009

The attempts to become successful by many people tends to deflected by what is called self sabotage.  Have you ever felt like you have sabotaged yourself?  did you ever thing from time to time that you had set boobie traps that would slow you down or even bring you to a complete halt?  Chances are that have probably flattened a few of your own success tires or blown up a couple of your own financial bridges and even spread around a few rumors about yourself.

Well, it is time to put a stop to all this and catch the culprit before it gets too out of hand.  It is truely worth your effort.  so how do you do this and keep control so that your little saboteur does not run will again?  Become a person of intention and in alignment with the world around you.  Be convicted to succeed.  Use your intuition to recognize and realize when you begin to set success land mines that will throw your off your road and into a temporary ditch. 

This kind of transition does not happen all at once and will take to time to implement.  Sometime it will take quite a “wake up” call to get your attention.  it will require you to get your act together with no other choice.  You will stop looking for your someday and realize that the time is NOW. This is when you see that the dreams and efforts that you had some time ago are ready for harvest.

The secret is to get yourself to do what you you know you must do.  Now that you have been working at your “saw has been sharpened” and it is time to use it. The situation with most people is that they are busy hacking away in pursuit of their dreams with a dull axe.

Filed under: Character, Confidence, Dreams, Financial Freedom, Lifestyle, Motivational, Reinvent, Self Image, Success, Wealth Principles | No Comments

There Is A Difference Between A Coach And A Mentor For Your Road To SuccessPosted by admin on August 9th, 2009

I have been doing business on the internet since 2007 and on several occassions I have been asked, ‘What is the difference between a Coach and a Mentor”?  “Which do I need or do I need both”?  The answer to the second question is, some people need one or the other and some people need both.  But all of that depends on each individual and their specfic needs.  There is a difference between mentors and coaches.

A mentor is a teacher, one who gives you the information and shows you how to do it.  when I started in 2007, I had a very special mentor.  I met her at a camp called “Enlightened Warrior Training Camp” and she was one of my roommates.  After camp this woman continued to communicate with me and took me under her wings as she began her journey of building an internet business.  Her name is Connie Ragen Green and she is now a very successful internet icon.  We would spend hours on the phone at night as she walked me through many methods, techniques and steps.  I know I frustrated her at times but she was persistent.  Although I do not hear from her much now I still believe her to be a master teacher and much of my success online is from the teaching and nurturing of Connie Green.   If you are new at building an internet business I recommend that you visit Connie  at Ebook Writing and Marketing Secrets and sign up for her teleseminars. 

On the other hand a coach on the internet is one who encourages and inspires people to take the steps neccessary to put their learned into action.  That is where I come in.  My passion is to stand in the gap and be the one who does not and will not let an individual give up.  When discouragement seems to be taking over, a coach checks your progress,  looks at the road ahead and assists you in taking one more step forward.  Reach just a little higher,  use the tools that you have to go a little farther and is there when you succeed in the endeavor.  When additional tools are needed your coach will encourage you to find another mentor with those tools or return to your previous mentor for additional training.  That is why I enjoy working with the team of Peak Potentials Training at their events when I am not writing.   You can follow me on Twitter as well.

So as you can see, there will be some people who will need a mentor who will teach them what they need to know to be successful.  Some people will be able to take action and some will need the assistance of a coach to keep them on track and moving forward down their success road.  It is all an individual situation.  Which or both is all up to you and what you want to build to create a new lifestyle for yourself.

Filed under: Business, Coach, Internet Marketing, Lifestyle, Mentor, Motivational, Success, Writing | No Comments